In a bold and urgent move, the United Nations Women’s Peace & Humanitarian Fund (WPHF) has launched the “Invest-in-Women Global Campaign”, aiming to raise $300 million by the end of 2025. The goal? To significantly scale up funding for grassroots women’s organisations driving peace, resilience, and crisis response in some of the world’s most fragile and conflict-affected regions.
🔹 Why Now?
Despite playing pivotal roles in their communities, less than 1% of global funding for peacebuilding and crisis recovery reaches women-led grassroots groups. Many of these organisations are the first responders in humanitarian emergencies, from war zones to climate disasters. Yet they remain systemically underfunded.
With global instability—from conflicts in Gaza and Sudan to the worsening climate crisis—the campaign comes at a critical moment to reimagine how the international community supports sustainable, community-led solutions.
🔹 Ambition & Scope
By end-2025, the WPHF aims to:
- Mobilise $300 million
- Support 3,500+ grassroots women’s groups
- Reach 13.5 million people directly impacted by conflict, displacement, or climate emergencies
The campaign is also structured to attract philanthropic capital, corporate partnerships, and institutional donors, positioning it as one of the most ambitious gender-focused global investment efforts in recent years.
“This is not charity—this is smart, sustainable investment,” says Ghita El Khyari, Head of WPHF. “When you fund women at the grassroots, you fund peace, justice, and lasting impact.”
🔹 Where the Money Will Go
The campaign will direct funding into five key intervention areas:
- Conflict Prevention & Peacebuilding
Women mediators, local negotiators, and youth leaders creating pathways to reconciliation. - Crisis Response & Recovery
Funding for women organising post-disaster and post-conflict support—including trauma counselling, housing, and livelihoods. - Climate Resilience
Support for women-led environmental action, climate-smart agriculture, and energy access in vulnerable communities. - Gender-Based Violence Protection
Women-run shelters, legal aid centres, and rights advocacy organisations working to combat GBV. - Participation & Leadership
Enabling more women to take formal seats at national, regional, and UN-level policy tables.
🔹 A Call to Investors: From Donors to Partners
This is a global capital mobilisation effort, and WPHF is positioning partners not just as funders, but co-investors in long-term systemic change. The Fund is targeting:
- Foundations and family offices focused on gender and impact
- Sovereign development funds and national aid agencies
- Private companies seeking ESG alignment
- HNW women and next-gen philanthropists
🔹 Why This Matters for the Invest in Women Hub
This campaign embodies the Hub’s ethos: investment as a lever for transformation. It reflects a shift from traditional aid to catalytic, scalable funding that positions women as agents—not victims—of change.
It’s also a blueprint for other regions: how policy, philanthropy, and capital markets can align to fund the missing middle—those grassroots leaders doing the most with the least.
📌 Original campaign source: UN WPHF Invest in Women Global Campaign